Synopsis: AI-Powered Meal Tracking & Social Nutrition Platform

AI Nutrition Tracker

AI Nutrition Tracker

AI Nutrition Tracker

Year

2025

Client

Tom McGee

Timeframe

3 months

Synopsis uses deep learning to auto-log meals from photos and calculate personalized TDEE/BMR, making nutrition tracking effortless. We built a scalable mobile app and backend with image recognition, social sharing, smart reminders, and flexible subscription tiers—so users spend less time logging and more time achieving their health goals.

Synopsis uses deep learning to auto-log meals from photos and calculate personalized TDEE/BMR, making nutrition tracking effortless. We built a scalable mobile app and backend with image recognition, social sharing, smart reminders, and flexible subscription tiers—so users spend less time logging and more time achieving their health goals.

Synopsis uses deep learning to auto-log meals from photos and calculate personalized TDEE/BMR, making nutrition tracking effortless. We built a scalable mobile app and backend with image recognition, social sharing, smart reminders, and flexible subscription tiers—so users spend less time logging and more time achieving their health goals.

The challenge

The daily chore of manual food logging is the single biggest reason users abandon wellness apps. Our challenge was to make this process effortless, keeping users consistent and focused on their results.

The daily chore of manual food logging is the single biggest reason users abandon wellness apps. Our challenge was to make this process effortless, keeping users consistent and focused on their results.

The daily chore of manual food logging is the single biggest reason users abandon wellness apps. Our challenge was to make this process effortless, keeping users consistent and focused on their results.

Work process

Discovery & Research

We gather core requirements, study user needs, and analyze market context. Through stakeholder interviews and data review, we define clear objectives and identify potential risks. This phase ensures a solid foundation and shared understanding before design begins.

We specialize in digital solutions including website development, web applications, e-commerce platforms, and enterprise software integrations. Our expertise spans diverse industries, delivering strategic technological solutions tailored to unique business challanges.

Wireframing and prototyping

We translate requirements into low-fidelity wireframes and interactive prototypes. Early sketches and user flow diagrams help validate structure and navigation. Regular feedback loops refine ideas quickly, reducing uncertainty and guiding confident design decisions.

We specialize in digital solutions including website development, web applications, e-commerce platforms, and enterprise software integrations. Our expertise spans diverse industries, delivering strategic technological solutions tailored to unique business challanges.

UI Finalization

We develop high-fidelity visual designs aligned with brand identity and user expectations. Color palettes, typography, and interaction details are crafted for clarity and appeal. By reviewing design samples and gathering stakeholder input, we lock in a polished interface ready for development.

We specialize in digital solutions including website development, web applications, e-commerce platforms, and enterprise software integrations. Our expertise spans diverse industries, delivering strategic technological solutions tailored to unique business challanges.

Build & Development

We implement the approved designs into working software, setting up scalable architecture and reliable integrations. Frontend, backend, and any required services (APIs, data layers) are built with best practices for performance and security. Continuous testing and iterative demos keep the project on track and maintain quality throughout.

We specialize in digital solutions including website development, web applications, e-commerce platforms, and enterprise software integrations. Our expertise spans diverse industries, delivering strategic technological solutions tailored to unique business challanges.

Launch & Ongoing Support

We deploy the product to production environments with monitoring and performance checks in place. After release, we address any issues, optimize based on real user data, and deliver timely updates. Ongoing maintenance and iterative improvements ensure the product remains secure, reliable, and aligned with evolving needs.

We specialize in digital solutions including website development, web applications, e-commerce platforms, and enterprise software integrations. Our expertise spans diverse industries, delivering strategic technological solutions tailored to unique business challanges.

Discovery & Research

We gather core requirements, study user needs, and analyze market context. Through stakeholder interviews and data review, we define clear objectives and identify potential risks. This phase ensures a solid foundation and shared understanding before design begins.

We specialize in digital solutions including website development, web applications, e-commerce platforms, and enterprise software integrations. Our expertise spans diverse industries, delivering strategic technological solutions tailored to unique business challanges.

Wireframing and prototyping

We translate requirements into low-fidelity wireframes and interactive prototypes. Early sketches and user flow diagrams help validate structure and navigation. Regular feedback loops refine ideas quickly, reducing uncertainty and guiding confident design decisions.

We specialize in digital solutions including website development, web applications, e-commerce platforms, and enterprise software integrations. Our expertise spans diverse industries, delivering strategic technological solutions tailored to unique business challanges.

UI Finalization

We develop high-fidelity visual designs aligned with brand identity and user expectations. Color palettes, typography, and interaction details are crafted for clarity and appeal. By reviewing design samples and gathering stakeholder input, we lock in a polished interface ready for development.

We specialize in digital solutions including website development, web applications, e-commerce platforms, and enterprise software integrations. Our expertise spans diverse industries, delivering strategic technological solutions tailored to unique business challanges.

Build & Development

We implement the approved designs into working software, setting up scalable architecture and reliable integrations. Frontend, backend, and any required services (APIs, data layers) are built with best practices for performance and security. Continuous testing and iterative demos keep the project on track and maintain quality throughout.

We specialize in digital solutions including website development, web applications, e-commerce platforms, and enterprise software integrations. Our expertise spans diverse industries, delivering strategic technological solutions tailored to unique business challanges.

Launch & Ongoing Support

We deploy the product to production environments with monitoring and performance checks in place. After release, we address any issues, optimize based on real user data, and deliver timely updates. Ongoing maintenance and iterative improvements ensure the product remains secure, reliable, and aligned with evolving needs.

We specialize in digital solutions including website development, web applications, e-commerce platforms, and enterprise software integrations. Our expertise spans diverse industries, delivering strategic technological solutions tailored to unique business challanges.

Discovery & Research

We gather core requirements, study user needs, and analyze market context. Through stakeholder interviews and data review, we define clear objectives and identify potential risks. This phase ensures a solid foundation and shared understanding before design begins.

We specialize in digital solutions including website development, web applications, e-commerce platforms, and enterprise software integrations. Our expertise spans diverse industries, delivering strategic technological solutions tailored to unique business challanges.

Wireframing and prototyping

We translate requirements into low-fidelity wireframes and interactive prototypes. Early sketches and user flow diagrams help validate structure and navigation. Regular feedback loops refine ideas quickly, reducing uncertainty and guiding confident design decisions.

We specialize in digital solutions including website development, web applications, e-commerce platforms, and enterprise software integrations. Our expertise spans diverse industries, delivering strategic technological solutions tailored to unique business challanges.

UI Finalization

We develop high-fidelity visual designs aligned with brand identity and user expectations. Color palettes, typography, and interaction details are crafted for clarity and appeal. By reviewing design samples and gathering stakeholder input, we lock in a polished interface ready for development.

We specialize in digital solutions including website development, web applications, e-commerce platforms, and enterprise software integrations. Our expertise spans diverse industries, delivering strategic technological solutions tailored to unique business challanges.

Build & Development

We implement the approved designs into working software, setting up scalable architecture and reliable integrations. Frontend, backend, and any required services (APIs, data layers) are built with best practices for performance and security. Continuous testing and iterative demos keep the project on track and maintain quality throughout.

We specialize in digital solutions including website development, web applications, e-commerce platforms, and enterprise software integrations. Our expertise spans diverse industries, delivering strategic technological solutions tailored to unique business challanges.

Launch & Ongoing Support

We deploy the product to production environments with monitoring and performance checks in place. After release, we address any issues, optimize based on real user data, and deliver timely updates. Ongoing maintenance and iterative improvements ensure the product remains secure, reliable, and aligned with evolving needs.

We specialize in digital solutions including website development, web applications, e-commerce platforms, and enterprise software integrations. Our expertise spans diverse industries, delivering strategic technological solutions tailored to unique business challanges.

The solution

Our solution attacked the logging chore head-on by enabling users to auto-log meals instantly from a single photo using advanced image recognition. To make the process fun and engaging, we integrated gamifying elements like cool animations and smart, personalized reminders. We then amplified motivation through social accountability, with features that prompted users by showing friends' activity, such as "Josh already posted their breakfast, take a look!"

Our solution attacked the logging chore head-on by enabling users to auto-log meals instantly from a single photo using advanced image recognition. To make the process fun and engaging, we integrated gamifying elements like cool animations and smart, personalized reminders. We then amplified motivation through social accountability, with features that prompted users by showing friends' activity, such as "Josh already posted their breakfast, take a look!"

Our solution attacked the logging chore head-on by enabling users to auto-log meals instantly from a single photo using advanced image recognition. To make the process fun and engaging, we integrated gamifying elements like cool animations and smart, personalized reminders. We then amplified motivation through social accountability, with features that prompted users by showing friends' activity, such as "Josh already posted their breakfast, take a look!"

Design Test Drive

In just 3 days, we’ll demo our design process with an architecture blueprint, feature breakdown, and launch & maintenance roadmap for your product.